BACK TO SCHOOL STATS:
- Consumers spent 82.2 billion dollars on Back to School in 2018
- 68% of Q3 retail sales come from Back to School shopping
- 29 million households engage in Back to School shopping
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With school about to kick off, students from Kindergarten to Grad School will be shopping away until they begin school. Get ahead of the game and start planning Back-to-School campaigns.
After Back-to-school, upcoming campaigns include:
At OpenSponsorship, our vision is to make sports sponsorship easier for everyone. We believe in sport sponsorship as a marketing tool and want all brands – big or small, to benefit from the many positive externalities it brings. Sports sponsorships, particularly athlete endorsements, are one of the most under-utilized social media marketing tools.