|| Wednesday March 24th, 2021  1:00 PM - 1:30 PM EST

Celebrate Women's History Month With OpenSponsorship As We Discuss Why Brands Should Use Female Athletes In Female Influencer Campaigns

Female athletes all around the world have built a large fan base and following, often their engagement rates are 3x the average instagram influencer. With 220,000 NCAA women student-athletes, and millions of female sports fans, female athletes can drive brand loyalty and awareness in unique and impactful ways.

In this webinar, you will hear from former professional athletes, company founders and CEOs, and sponsorship specialists about why brands should use female athletes in female focused influencer campaigns. You will also gain a better understanding of the unique positioning of female athletes in reaching your target audience, and the additional value a female athlete can provide to your next marketing influencer campaign. Learn why athletes love to not only work with sports related brands, but also fashion, beauty, technology, kid + mommy related products.

In this webinar, you will learn:

  • The growth of female athlete influencers
  • How to achieve the best ROI in your partnerships with female athletes
  • Insider tips to securing deals with influential female athletes
  • The benefits of expanding your marketing strategy to work with female athlete influencers


Our featured speakers for this webinar are: 


 Yael Averbuch
     Professional Soccer Player for 10 Years
     Executive Director of the NWSL Players Association
     Founder of Techne Futbol



 MacKenzie Hill
     USA Track, 100m Hurdler 
     Founder of LumiBloom
     Wellness & Beauty Entrepreneur



 Anya Packer
     Former Professional Hockey Player
     Director of the National Women's Hockey League
     Forbes 30 Under 30: Sports 2021




 Kamalani Dung
     D1 Softball at UC Berkeley
     Puerto Rico National Team Gold & Bronze Medalist
     Brand Specialist at OpenSponsorship





 Moderated By: Ellen Hyslop
   Co-Founder at The GIST